A Warm Welcome To F1i.com

Addvantage Media is extremely excited to announce that it has gone into agreement with www.f1i.com to represent its online assets in the UK. Though well established in it’s native France (with not only the largest site in France but also the highest circulating print magazine), F1i.com has become that fastest growing site for Formula One fans. Dunstan Rickard (Managing Partner of Addvantage Media) says “Formula One is one of the biggest global sports, reaching nearly half a billion people worldwide. F1 fans are hugely passionate about this sport and have a huge appetite for up to the minute news and technical insights that F1i offers. F1i is in a unique position to have an incredible editorial team, who are highly respected by the paddock and by fans, giving them first access to the drivers, teams and Formula One operators. F1i.com has very ambitious plans, so Addvantage Media is delighted it has been offered the exclusive opportunity to drive advertising revenues for F1i, enabling F1i to be come the global authority on Formula One".

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Heathrow Traffic and Business Commentary December 2015

2015 Full-Year Traffic Results:

Nearly 75 million passengers travelled through Heathrow in 2015, an increase of 2.2% on 2014 and the airport’s highest ever number of annual passengers. Heathrow was recognised by passengers as the “Best Airport in Western Europe” in the Skytrax Global Airport Awards and awarded “Airport of the Year” in the Independent’s Travel Awards.

Larger, quieter aircraft contributed to the increase in annual passenger volumes, with seats per aircraft increasing 2.1% to 209, load factors remaining constant at 76.5% and passengers per aircraft rising to 1.9% to 160. At the end of 2015, over 20 daily A380 departures and arrivals were operated by eight airlines.

Emerging markets continued to be a driver of traffic growth at Heathrow, with passenger volumes up 14% to China, 8% to Latin America and 6% to the Middle East.

Heathrow continued to play a leading role in helping Britain’s exports reach global markets, with the UK’s largest port by value recording cargo volumes of 1.5 million metric tonnes for the year.

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Best for Britain, Backed by Britain Launched

On the back of thousands of supporters across the UK making their voices heard in the recent National Consultation, Heathrow has today launched “Best for Britain, Backed by Britain”. The report not only showcases the overwhelming support across the UK, but outlines why Heathrow expansion is the best option for the UK. The report also serves as a reminder to the Airport Commission that Heathrow is financially and environmentally deliverable, pointing to the growing local support and backing across all UK’s nations and regions.

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Lorenzo Del Seppia, account manager at Addvantage Media graduated from Goldsmiths University of London with an MA in Promotional Media: PR, Advertising and Marketing (Merit 2.1)

“Lorenzo personifies Goldsmiths’ reputation as a creative powerhouse and thought provoking place. You simply have to admire the way he’s taken to his first professional challenge in UK media ” according to Edward Tijdink, managing partner of Addvantage Media.

If you’re interested reading his dissertation, "Privacy and profitability in the Internet: user data and online advertising in Google and Facebook",  please contact us.

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HMV Launches Ticketing Operation In The UK With SeeTickets

The ‘new’ HMV, under Hilco’s management, has launched a new ticketing operation in partnership with SeeTickets.

Music fans in the UK can now buy tickets for gigs, festivals and theatres at hmvtickets.com or via hmv.com.

HMV aims to be a hub for entertainment product of all kinds so it makes sense for us to team up with people such as SeeTickets to broaden our range into live entertainment ticketing."

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